Blogging
Jack will write your periodic blog post designed to build your audience, expand your social collateral, and develop your SEO.
Imagine: One 30 minute consultation, then you’re done.
You don’t have to think about your blog again.
After an initial consultation, Jack will …
- research and write about your industry and selected topics,
- do relevant keyword research to target your potential customers and clients,
- learn about and amplify the character of your business,
- write your weekly blog of 400 words,
- provide at least one royalty-free hi-res photograph per article,
- post to your site on a predetermined schedule
Packages start at $320 / month
Press Releases
Jack has written articles featured in newspapers and periodicals across the United States. Get your community’s attention with a professionally written, journalistic press release the local newspaper will print without any changes.
Why are press releases beneficial?
Boost hiring and employee retention by celebrating a remarkable employee or a positive human resources policy / practice.
Increase sales by relating your product to an important local or national event to raise the status of your company in the community.
Improve leverage for an expansion or other important business opportunity by showcasing your impact on your community.
After an initial consultation, Jack will …
- target the newspaper or online news source of your choice,
- write the article in a journalistic style,
- include specific details and facts that you provide about your company,
- return the completed post to you or to the indicated paper or service.
Shouldn’t I wait for the press to come to me?
Reporters are busy, and it is easy for them to miss all but the most spectacular news event. You shouldn’t have to shoot somebody to make it into the newspaper! Online and print media need to fill space to draw viewers and sell advertising.
With news media staff cut to the bone, they are more willing than ever to simply print well-written stories that are informative and relevant to readers.
Readers today skip over advertising, but they read news. Help readers learn about your company by writing press releases that get printed or shared in your community.
Articles start at $80
White papers and research
Jack brings over two decades of academic research and presentation experience in education, reading, and literature. He holds two post-college degrees, and has presented at local and national education and leadership conferences.
Why would I need a white paper / research paper?
Corporations and leaders use white papers to accomplish the following:
- Explain a feature of your product or service that distinguishes your company from others,
- Explain a key concept to new employees or a new process to a specific group of employees,
- Complete or contribute to annual reports for shareholders,
- Create an anchor post at your site that draws researches, customers, and educated employees.
White paper packages start at $500